We bring fresh food closer to your home
Basketry started as a neighbourhood dream — to make quality groceries accessible, affordable, and delivered with care.
From a small stall
to your doorstep
Basketry was born in 2019 from a simple belief: everyone deserves access to fresh, quality food without the hassle. Our founder Priya started by sourcing directly from three local farms, selling from a single stall in Jaipur's weekly market.
Today, we partner with over 200 local farmers and suppliers across Rajasthan, delivering 8,000+ products to thousands of homes. But our values haven't changed — fresh sourcing, fair pricing, and genuine care for every customer.
"We believe the freshest food should be the most affordable food — not a luxury. That's the Basketry promise."
Our mission, vision
& values
Everything we do flows from a clear set of principles we've held since day one.
To become the most trusted grocery destination across India — where every household shops confidently, knowing they'll find the freshest produce at honest prices, delivered the same day.
We're committed to sourcing fresh, seasonal, and locally-grown products daily — connecting farmers directly to families, cutting waste, cutting costs, and delivering real value to every cart.
Freshness is non-negotiable. Honesty is how we price. Community is who we serve. Sustainability is how we source. These aren't slogans — they're the decisions we make every single morning.
Six reasons customers
stay with us
Sourced directly from 200+ partner farms every morning. No cold-storage months, no compromises. You get what was picked yesterday.
Order before 11 AM, receive by evening. Our 60-minute express slots cover all major neighbourhoods in Jaipur and Jodhpur.
No markups, no hidden fees. We price directly against what the farmer earns — our margins are transparent and published.
UPI, cards, wallets, and cash on delivery — all transactions are encrypted and PCI-DSS compliant. Your data stays yours.
Not happy? We replace or refund — no questions, no wait. Our 100% freshness guarantee covers every single item in your order.
Reach a real human in under 2 minutes via chat, call, or WhatsApp. Available 7 AM – 10 PM, 7 days a week — no bots, no scripts.
Growing because our
customers trust us
Five years of consistent quality has earned us more than orders — it's earned us communities.
The team that gets your
groceries just right
What our community
says about us
I've been ordering from Basketry for two years now. The produce is genuinely fresher than anything I find at the local mandi — and it arrives by 6 PM. It's changed how I cook.
Running a café means I need ingredients I can rely on. Basketry has never let me down — consistent quality, accurate orders, and their customer support actually picks up within minutes.
As a nutritionist, I'm picky about sourcing. Basketry's transparency about which farms supply which products is something I haven't seen anywhere else. Genuinely impressive.
Quality that starts
at the farm gate
We visit every farm we work with. Not once — every season. Quality control isn't a checklist; it's a relationship.
200+ partner farms supply us directly — no middlemen, no markup layers. Farmers earn more, you pay less.
85% of our packaging is recyclable or biodegradable. We're on track for 100% by end of 2026.
Every batch is inspected at our sorting centres before packing. Anything that doesn't pass gets composted, not delivered.
We guarantee 30% above MSP to all partner farmers — published openly on our website so anyone can verify.
Fresh groceries
delivered today
Join 50,000+ households who trust Basketry for their daily shopping. First order gets 20% off — no code needed.